Month 14: Product Pricing and Revenue Management

Week 1: Introduction to Product Pricing and Revenue Management

Day 1: Understanding the Importance of Product Pricing and Revenue Management
Day 2: Introduction to Product Pricing Strategy: Core Concepts and Importance
Day 3: Workshop: Developing a Product Pricing Strategy
Day 4: Understanding Price Elasticity: Theory and Practical Implications
Day 5: Identifying and Interpreting Demand Curves
Day 6: Understanding Customer Value: From Theory to Practice
Day 7: Understanding and Assessing Willingness to Pay

Week 2: Revenue Forecasting and Analysis

Day 8: Introduction to Revenue Forecasting and its Importance
Day 9: Workshop: Conducting Revenue Forecasting and Analysis
Day 10: Understanding Revenue Models: Types and Applications
Day 11: Key Performance Indicators (KPIs) in Revenue Management
Day 12: Developing a Revenue Management Plan: Step-by-Step Approach
Day 13: Managing Revenue Risks: Identifying and Mitigating
Day 14: Navigating Revenue Uncertainties: Strategies and Best Practices

Week 3: Pricing Models and Strategies

Day 15: Understanding Pricing Models: An Overview
Day 16: Deep Dive: Cost-Plus Pricing and its Applications
Day 17: Deep Dive: Value-Based Pricing and its Applications
Day 18: Deep Dive: Dynamic Pricing and its Applications
Day 19: Workshop: Pricing Strategy Development and Implementation
Day 20: Introduction to Price Sensitivity Analysis
Day 21: Workshop: Conducting Price Sensitivity Analysis

Week 4: Revenue Optimization and Management

Day 22: Introduction to Revenue Optimization Techniques
Day 23: Best Practices for Revenue Optimization
Day 24: Managing Revenue and Profitability: Strategies and Tools
Day 25: Revenue Management in Product Portfolios: A Comprehensive Guide
Day 26: Workshop: Applying Revenue Management to Product Portfolios
Day 27: Introduction to Revenue Management for New Products
Day 28: Revenue Management for New Markets: Strategies and Best Practices